Wix Site vs Professional Site: The Truth No One Tells You

## The Temptation of "Free"

Generic templates convey an amateur image. Clients judge your business in **0.05 seconds** when they see your site. If it looks cheap, they assume your service is too.

### What Wix Doesn't Tell You

1. **Slowness**: Wix sites are 40% slower than optimized sites
2. **Limited SEO**: You compete at a disadvantage on Google
3. **Watermark**: "Created with Wix" screams amateurism
4. **Hidden Costs**: Domain, premium, apps... $10-20 / month

### Honest Comparison

| Feature | Wix / Free | Professional Site |
|---|---|---|
| Load Time | 4-8 seconds | 1-2 seconds |
| SEO | Basic, limited | Optimized, competitive |
| Design | Generic template | Exclusive, custom-made |
| Credibility | Amateur | Professional |
| Annual Cost | ~$150-300 | ~$150 (hosting) |

### When Wix Makes Sense

To be fair, Wix can work for:
- Personal projects without commercial intent
- Quick concept tests
- Absolutely zero budget

### When You Need a Professional Site

- Want to attract customers via Google
- Need to convey credibility
- Compete with established companies
- Want to grow seriously

### The Real Investment

A professional site starting at $500 lasts 3-5 years, costing less than $15/month. Compare that to the hidden costs of Wix and the image it projects.

**Your first online impression deserves more than a free template.**